Digital Marketing Specialist

About Wave Antiques

Located in the heart of Hatton Garden, Wave Antiques offers a thoughtfully curated collection of antique and fine jewellery. Built over five generations, our selection reflects a deep love for vintage design and distinctive pieces. From Georgian and Victorian treasures to Art Deco classics and beyond, every item is handpicked for its character, quality, and historical value.

We are seeking a Digital Marketing Specialist with strong experience in product photography and e-commerce to help maintain and grow our online presence, while also supporting client sales and communications. This role combines technical skill, visual creativity, and in-depth jewellery knowledge.

Role Overview

This is a hands-on role responsible for managing Wave Antiques’ digital platforms, including our website and product photography. You will photograph and upload jewellery listings, ensuring all entries are visually compelling, accurate, and SEO optimised.

Key ResponsibilitiesWebsite and Product Management

• Photograph jewellery using Orbitvu equipment; retouch and edit images using Adobe Creative Suite
• Create and manage product listings on the website, ensuring accuracy in titles, descriptions, materials, carat weights, hallmarks, measurements, condition, and period
• Write clear, engaging, and SEO optimised product descriptions in line with Wave’s tone and storytelling approach
• Maintain and refine the website’s visual presentation to reflect the brand’s identity
• Track product performance and suggest improvements to boost online engagement and conversion

Content Creation

• Develop engaging digital content for social media, newsletters, and the website including behind-the-scenes footage, product highlights, and storytelling features
• Plan, film, and edit short-form videos for platforms such as Instagram Reels, TikTok.
• Collaborate with the team to develop content calendars that align with product launches, seasonal campaigns, and market trends
• Collaboration and Brand Support
• Liaise with the stock and operations team to ensure new pieces are efficiently listed online
• Ensure consistency across all digital channels in terms of imagery, language, and tone
• Provide customer insights and sales data to inform digital strategies and inventory decisions

Skills and ExperienceEssential

• Proficiency in product photography, with experience using Orbitvu or similar studio setups

• Strong skills in Adobe Photoshop and basic video editing (Premiere Pro or similar)

• Minimum 3 years’ experience in luxury, antique, or fine jewellery retail (B2C)

• Experience managing e-commerce platforms such as Shopify or similar CMS

• Sound knowledge of SEO principles for digital content and product listings

• Excellent written English with sharp attention to detail

• Comfortable in client-facing situations with a strong record of successful sales

Desirable

• Jewellery qualifications such as Gem-A (FGA/DGA) or GIA certification

• In-depth knowledge of jewellery history, periods, and materials

• Familiarity with digital marketing tools, including Google Analytics and structured product metadata

Personal Qualities

• Highly organised, detail-oriented, and proactive

• Strong creative eye and passion for storytelling through visuals

• Excellent communicator, both written and verbal

• Self-motivated and adaptable within a fast-paced, small team

• Genuine enthusiasm for jewellery, design history, and client service

What We Offer

• The chance to work closely with rare and historically significant jewellery

• Ongoing training in photography, gem identification, and sales

• A collaborative, supportive team culture

• Competitive salary and performance-based incentives

To Apply

Please email your CV to waveantiques@gmail.com