Avidity logo

Regional Manager

Avidity
Department:Business Development
Type:ON-SITE
Region:Birmingham, England
Location:Birmingham, England, United Kingdom
Experience:Mid-Senior level
Salary:£35,500 - £35,500
Skills:
SALESTEAM LEADERSHIPFMCGPERFORMANCE MANAGEMENTCOACHINGTRAININGCOMMUNICATIONNEGOTIATIONPRESENTATION
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Job Description

Posted on: May 9, 2026

Territory covers Birmingham, Manchester, Derby, Nottingham, Peterborough and surrounding areasPermanent Contract, Full time, 40 hours per week, Monday-Friday_Salary of £35,500 per annum ,10% bonus, Company car & fuel card provided_Can you lead, motivate and engage a sales team to deliver results? We have a unique opportunity to join us as a Regional Manager on our Premier Foods account. If you would like to be part of an exceptional team and contribute to the success of a market-leading business whilst representing some huge brand names - then, look no further! You will be joining our Grocery Team representing Premier Foods Brands within the big 4 grocery supermarkets (and some cash & carrys). We help brands sell more and in this role, you will drive sales of great brands such as Oxo, Bisto, Batchelors, Mr Kipling and many more by maximising brand awareness and presence in stores. As a Regional Manager your focus will be on performance managing your field team - ensuring delivery of results through field-based coaching, team meetings, training, development and appraisals. Ideally, you will have experience of leading a field based team preferably within the FMCG industry. You will also have experience in a client facing enviroment and be strong at building relationships with key stakeholders. You will also be responsible for the following

  • People management & team leadership
  • Ownership of team performance in delivering agreed objectives
  • Training, coaching & development
  • Working in partnership with our in-house recruitment team to recruit & retain
  • Commercial insight from the field, providing effective and timely reporting
  • Developing and enacting joint business plans with the Client to deliver results

What’s in it for me? We recognise that people are the key to our success. That’s why we ensure everyone enjoys continuous support, great perks and excellent career development opportunities. Some of the key benefits include

  • 25 days paid holidays + public holidays (increases with length of service)
  • Company car & fuel card
  • Company Pension Scheme - 4% employer contributions
  • Free life assurance at 3x annual salary
  • Access to discounted private healthcare
  • Access to our Annual Leave Purchase scheme
  • Award winning career development opportunities
  • Access to our Employee Benefits portal (discounts from a wide range of retailers plus much more!)

Ideally you will be working in a similar role, with experience of the Convenience and/or Grocery Channel. You will have excellent negotiation, communication and presentation skills, and be willing to go the extra mile to achieve your team and personal targets; a truly authentic leader. Whilst we are ideally looking for FMCG experience, we are happy to consider experienced managers from other markets. If this sounds like the perfect next step in your career then don't miss out, apply now!Please note this role requires a full UK manual driving licence (with no more than 6 pts or previous bans), all offers will be subject to successful completion of a DVLA licence check. This is a field based role which will involve regular travel on a daily basis, so you must be comfortable driving distance. Overnights may be required on occasion.

Originally posted on LinkedIn

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