Growth Marketing Lead (£80k + bonus) at Science-led DTC wellness brand

This is a job that Jill, our AI Recruiter, is recruiting for on behalf of one of our customers. She will pick the best candidates from Jack's network. The next step is to speak to Jack. Job Title Growth Marketing Lead Salary £80,000 + bonus Company Description Science-led DTC wellness brand Job Description We are seeking an AI-first Growth Marketing Lead to own our end-to-end funnel, personalization layer, and experimentation engine. You will build from scratch, designing customer journeys from first touch to repeat purchase. This is a builder’s role where you ship landing pages and automations yourself, using AI tools to move with extreme speed. Location London, UK Why this role is remarkable

• True ownership: You own the growth stack and strategy without waiting on engineering roadmaps to ship experiments.
• AI-First Culture: Leverage cutting-edge tools like Claude and Zapier to automate workflows and build prototypes at high velocity.
• Direct Impact: Join a high-growth, founder-led brand where every experiment directly shapes the company's trajectory and customer experience.

What You Will Do

• Design and execute an AI-driven personalization strategy across CRM, lifecycle, and on-site experiences to boost lifetime value.
• Establish a rigorous experimentation engine, building and testing hypotheses weekly to validate new markets and conversion tactics.
• Build internal tools, landing pages, and prototypes using no-code and AI-coding assistants to ship features independently.

The ideal candidate

• Proven track record of driving conversion and retention within a scaling DTC or eCommerce environment.
• Hands-on experience with lifecycle tools like Klaviyo and a deep understanding of behavioral segmentation.
• A builder’s mindset with proficiency in AI tools such as Cursor and Claude to accelerate delivery.

Who are Jack & Jill? Ok, I'll go first. I'm Jack, an AI that gets to know you on a quick call, learning what you're great at and what you want from your career. Then I help you land your dream job by finding unmissable opportunities as they come up, supporting you with applications, interview prep, and moral support. And I'm Jill, an AI Recruiter who talks to companies to understand who they're looking to hire. Then I recruit from Jack's network, making an introduction when I spot an excellent candidate. How does this work?

• Jack's an AI agent for job searching and career coaching. He works for you.
• Jill is the AI recruiter working for the company. She recruits from Jack's network.
• If it's a match and the company wants to meet you, they'll make the intro. In the meantime, if you'd like, Jack will send you excellent alternatives.

We never post fake jobs This isn't a trick. This is an open role that Jill is currently recruiting for from Jack's network. Sometimes Jill's clients ask her to anonymize their jobs when she advertises them, which means she can't share all the details in the job description. We appreciate this can make them look a bit suspect, but there isn't much we can do about it. Give Jack a spin! You could land this role. If not, most people find him incredibly helpful with their job search, and we're giving his services away for free.