Marketing Manager

Brand Marketing Manager - 12 month FTC, possible permanent opportunity due to business growth. Circa £45-50k & benefits, 3 days office / 2 remote.

Our client is a sports retailer, a keen interest in sport is desirable.

Purpose of role:

To manage the planning and execution of market-leading campaigns for a number of top sports brands across a variety of channels, in order to drive revenue, and increase brand awareness.

To supervise and develop a teams of 2 in order to optimise productivity, motivation and job satisfaction.

Contract Type

Approximately 12 month fixed term, strong possibility of extending or being made permanent due to company growth.

Key Accountabilities:

• To plan and coordinate the seasonal launch calendar, ensuring all key brand launches and own brand campaigns are executed on time and to the highest standards.
• To optimise digital channel performance
• To prioritise tasks in alignment with company requirements and agreed deadlines.
• To motivate and supervise the UK marketing team (x2 FTE).
• To ensure a consistently high quality of work from all team members.
• To operate as a key member of the wider marketing team, contributing ideas to the development of the team’s objectives.

Key Tasks:

• Develop, plan, implement, test and track campaigns across a variety of channels including email, events, social media, physical events, influencers, athlete management and content creation.
• Manage relationships across a number of brand accounts to optimise coverage and sales, while maximising budget opportunities
• Manage the budget and relationship across a number of key brand accounts to optimise coverage and sales
• Maintenance of the seasonal launch calendar ensuring all owned brand launches, campaigns and events are executed on time and to the highest standards.
• Brief the design and content teams to create high-quality campaigns which are on brand, on brief, within budget and on time.
• Project manage weekly website releases, coordinating input from all team members and maintaining excellent relations with the development team
• Brief and implement onsite merchandising updates via design and development teams, using CMS to update key brand pages.
• Attend and manage teams at high-profile industry sports events and activations.
• Conduct market research activity and regular competitor monitoring where appropriate.
• Work closely with other team members to maximise opportunities via third-party partner relationships.
• Develop and maintain excellent working relationships with team members, other departments, external stakeholders and third-party media partners.
• Operate as a key member of the wider marketing team, contributing ideas to the development of the team’s objectives.
• Write, edit and proof copy for various marketing channels, ensuring consistent voice.
• Any additional tasks as reasonably requested by the Marketing Managers.

Person Specification:

• 3-5 years’ experience in a marketing role
• Line management experience is preferred but not essential
• Degree or similar qualification in marketing or similar
• Strong organisational and project management skills, plus the ability to work in a fast paced, pressured environment
• Excellent written and verbal communication skills, as well as outstanding copywriting and proofreading skills and attention to detail
• Expert knowledge of multiple marketing platforms, channels, and best practices, including social, digital, and email marketing
• Must be a self-starter and able to independently move projects forward, prioritise tasks, and meet deadlines
• Must have the ability to work as part of a talented team or on own initiative
• Must have strong analytical skills
• Must have a high level of creativity
• Occasional travel may be required