Reporting to (Job Title): Marketing Director
Objective of role: To support the development of a holistic, effective and engaging marketing programme for TheCityUK and lead its implementation
Closing Date: 28 August 2026
We reserve the right to close an advert early if we identify suitable candidates.
First Round Interviews: w/c 07 September 2026
Key Activities & Responsibilities
This is a busy, multi-faceted marketing role working directly with senior internal colleagues and members. The Marketing Manager will support the Marketing Director in developing TheCityUK’s marketing strategy and will manage its deployment. This includes member communication; implementing an effective member engagement strategy; developing appropriate and engaging multi-channel content; managing the representation of TheCityUK brand externally; leading the design and production of collateral and publications and ensuring the effective implementation of the digital marketing strategy.
The role requires close collaboration with the wider corporate communications team and colleagues across the business.
- Support the development of TheCityUK’s marketing programme and lead its implementation, effectively collaborating with the wider corporate communication team and others across the business to ensure an integrated approach
- Management of TheCityUK website, ensuring content is relevant, current and consistent and that the CMS is fully functional and properly supported
- Draft and develop email and newsletter communication and marketing materials for internal stakeholders, working closely with the Marketing Director and other relevant colleagues
- Work closely with the wider communications team (Marketing Director, Senior PR Manager and Communications Exec) to contribute to and support the development and implementation of the corporate social media strategy across all appropriate channels, ensuring consistency of brand and accuracy of message
- Provide analysis of channel performance and use data to identify opportunities to improve member engagement and marketing effectiveness through data-driven insights and innovation. Identify and deploy technology and AI tools that enhance the efficiency and creative capabilities of the marketing team and add value to the content we share with stakeholders
- Work closely with the membership team to create, develop and deliver marketing campaigns that support member engagement, member recruitment and sponsorship acquisition objectives
- Build and maintain strong relationships with key internal stakeholders to ensure effective and timely execution of marketing communication activities and proactively communicate with colleagues to feedback on campaign performance and to ensure deadlines are met and processes are followed
- Initiate, maintain and develop key relationships with external designers, agencies, freelance support, member counterparts, relevant contacts at key government departments and other relevant external stakeholders
- Run effective and measurable marketing activities that deliver TheCityUK’s key messages to relevant audiences and meet specific business objectives
- Manage the design and production of marketing collateral including reports, brochures, fliers, and video content etc.
- Work closely with colleagues to develop and deliver creative solutions for projects, reports and other marketing-related activities
- Oversee marketing aspects of the Communication Executive role, ensuring they follow best practice, proofing and editing their work and training them on relevant tools and platforms where necessary
- Responsibility for brand management and its consistent presentation across the organisation and across all channels
- Ensure the communication of key messages in line with TheCityUK’s brand and in collaboration with colleagues.
- Oversee CRM maintenance, providing ongoing support to team members as required
- Supports the organisation’s goals and values
- Senior colleagues across TheCityUK, including the Leadership Team, Senior Management Group and project leads on relevant projects
- Corporate Communication colleagues, in particular the Marketing Director
- External suppliers – i.e. Designers, videographers, photographers etc.
- Marketing contacts at member organisations as appropriate counterparts at the major trade bodies (UKF, ABI, AFME, IA), the City of London Corporation and other relevant industry groups as appropriate
- Counterparts and other relevant contacts at government departments, i.e. HMT, BEIS, FCO etc.
- Strong marketing experience in-house or agency, preferably in financial and/or related professional services, or a trade / membership body
- Significant knowledge and practical experience of communications and managing marketing programmes
- Experience in using social media as an effective tool for communication
- Excellent written and verbal communication skills
- Proven ability to build and maintain relationships
- Sound knowledge of customer segmentation analysis methods (i.e. google analytics)
- Self-starter / takes initiative, highly motivated, team player, proactive and shows ability to apply creativity to projects
- Ability to juggle tasks and manage time effectively
- Relevant communication qualification – degree level preferable
- Ability to use AI tools responsibly to support routine tasks and exercise judgement, where relevant
These core set of values are essential for effective performance in our company and provides a common purpose as to how we deliver our work on a daily basis.
- We create value
- We embrace excellence
- We empower each other
- We act with agility
- We work as one team
About TheCityUK
TheCityUK is the industry-led body representing UK-based financial and related professional services. We champion and support the success of the ecosystem, and thereby our members, promoting policies in the UK and internationally that drive competitiveness, support job creation and enable long-term economic growth. The industry contributes over 12% of the UK’s total economic output and employs almost 2.5 million people – with two thirds of these jobs outside London across the country’s regions and nations. It pays more corporation tax than any other sector and is the largest net exporting industry. The industry plays an important role in enabling the transition to net zero and driving economic growth across the wider economy through its provision of capital, investment, professional advice and insurance. It also makes a real difference to people in their daily lives, helping them save for the future, buy a home, invest in a business and manage risk.
Equal Opportunity
TheCityUK is committed to equal opportunities for all applicants regardless of race, gender, age, disability, religion, sexual orientation or gender.
We are proud to be a disability confident committed employer and, as such, all disabled applicants who meet the minimum requirements of the job as set out in the job description and person specification will be guaranteed an interview. Please advise at application stage or discuss in more detail at careers@thecityuk.com
