MTV UK's Music Production Axed After 30 Years: A Look Back at Its Legacy
Metro.co.uk2 weeks ago
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MTV UK's Music Production Axed After 30 Years: A Look Back at Its Legacy

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Summary:

  • MTV UK axes music production after 30 years, leaving staff 'gutted'

  • Channel launched careers of Cat Deeley, Emma Willis, and Maya Jama

  • Original series Gonzo and Fresh Out UK among casualties

  • 2025 MTV EMAs and other award ceremonies paused by Paramount Global

  • MTV UK to air generic US shows and rolling music videos moving forward

MTV UK's Music Production Comes to an End

Staff at MTV UK have been left 'gutted' and 'in tears' after the channel’s music production was axed after 30 years. First launched in 1997, the channel played a pivotal role in launching the careers of celebrities like Cat Deeley, Emma Willis, and Maya Jama.

What’s Next for MTV UK?

Bosses have stated that the channel 'will still have a presence' but will no longer produce original music content. Instead, generic US shows will be aired alongside rolling music videos. Original series such as Gonzo and Fresh Out UK are among the casualties of this shake-up.

'Everyone at MTV is gutted. To say there has been a bloodbath of cuts would be an understatement,' an insider revealed.

A Legacy of Launching Careers

MTV UK has been a cornerstone for many presenters and artists, providing a platform that helped shape their careers. The channel's influence extended beyond just music, becoming a cultural icon in the UK.

The Future of MTV’s Events

This decision follows the announcement that the 2025 MTV EMAs and other award ceremonies would be paused by Paramount Global. The move is part of a broader strategy to 'reimagine and optimise our events slate going forward,' according to executive Bruce Gillmer.

Final Thoughts

While the channel will continue to exist in some form, the end of its original music production marks the end of an era for MTV UK and its loyal staff and viewers.

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